EMMA Beauty: A Vegan and Cruelty-Free Nail Polish Brand with A Focus On Fashion and Style

Disclosure: Style, Decor & More received a gift from EMMA Beauty but was not required to write a post. All thoughts and opinions expressed herein are that of the author. 

The desire for beautiful nails has triggered a global market booming with vast assortments of nail polish finishes and endless shades to fancy our fingertips. Unfortunately, not all nail polish brands are created equal and that's why it is important to be an educated consumer and read the labels. In fact, some nail polish brands contain toxic and potentially hazardous ingredients that can lead to possible health risks. And if that weren't bad enough, many brands still test on animals too, which is why you want a nail polish brand that is PETA-certified.

So, what's a girl to do if she wants a mani that is cruelty-free, 100% Vegan, and free of common toxic ingredients? Well, she uses EMMA Beauty Nail Polish, of course! EMMA Very Special Nail Polish (V.S.N.P.) is the first fast-fashion brand to launch new and fashionable colors every month! How fun is that? But more importantly, EMMA Beauty polishes are PETA-certified and 12+ free, which means EMMA Beauty polishes do not contain 12 common toxic ingredients like Toluene, Formaldehyde, and Parabens.

What I love most about EMMA V.S.N.P. is that it makes it easy to ditch the salon and get a high-shine manicure in the privacy of your own home. EMMA polishes have a crazy-quick dry time of about a minute, even when a healthy coat is applied to my nails! I found this out by mistake. I was applying thin coats and accidentally applied a little too much on one nail. I loved the coverage and was super impressed with how quickly it dried without smudging. Now, this doesn't mean you shouldn't allow a few extra minutes of drying time in between coats or when you are finished. It means if you are pressed for time or are summoned to the bathroom in the middle of your mani, your freshly-painted nails likely won't suffer the consequences. In fact, I have not experienced issues with smudges or nicks which speaks volumes considering how rough I am on my hands. You will love EMMA's lacquer-like high shine and finish, too. I'm seriously obsessed with EMMA's nail polish.

EMMA V.S.N.P. LA Manicure Collection

The French manicure is a classic nail style for a good reason. The subtle, sheer shades are soft and romantic for brides and bridesmaids while clean and professional for the office, too. EMMA's V.S.N.P. LA Manicure Collection really hit it out of the park with its gorgeous assortment of sheer pinks and nudes. The polishes can be worn alone or combined for an ultra-customized look. Get ready to soak up the compliments when you flaunt a fresh coat of polish from the LA Manicure Collection. 

"EMMA is the first fast-fashion polish in the world.

Every month I introduce an entirely new collection of six fast fashion colors.

This way girls just like you will be able to wear trendy, up-to-date nail polish to go with those outfits."

EMMA BEAUTY Feeling Good! Fall Collection

Fall has officially arrived! I am in love with each and every one of the colors and have shared a few swatches below. As with the entire EMMA Beauty brand, the formula is perfection and I didn’t experience any smudges or chipping.

#emmaworkingout (Feeling Good! Fall Collection)

#emmaworkingout (Feeling Good! Fall Collection)

My daughter is wearing "Saving Is So Grand."

Kristina is wearing "Saving Is So Grand."

After trying EMMA Beauty's Gold Non-Toxic Nail Polish Remover, I can tell you that this remover left my nails and cuticles in better condition than they were in prior to removing the nail polish. It is enriched with vitamins and essential oils like jasmine, lemon, and sandalwood oils that promote healthy, moisturized nails and cuticles, and the oily formula left my cracked, dry cuticles and nails looking healthier and feeling softer.

For best results, moisten a cotton ball and apply to all nails on one hand. Let the remover sit on the nails for a minute before wiping off. Add more remover, if needed. Repeat the same process on the other hand. As with all EMMA Beauty products, the remover is 100% Vegan and Cruelty-Free! 

EMMA Beauty V.S.N.P. is available to purchase online at only $6 per bottle, which is a very reasonable price for quality nail polish. Follow along on Instagram @emmabeautyla for new nail colors released every month and for the latest updates on other EMMA Beauty news! 

  xoxo,